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Podcast outreach

The podcast database PR teams get replies from

For podcast outreach, PodPitch has the biggest podcast database in PR tech and 3x higher reply rates than Muck Rack, Cision, Meltwater and Qwoted.

PodPitch is built for pitching podcast hosts. Its podcast database is bigger and 11x more accurate than Podchaser, Podcast Index, Podscan or Rephonic, and pitches sent from it earn 3x higher reply rates than other PR tech tools, so more of your podcast pitches get answered.

Quick answers about podcast outreach

What is the best podcast database for PR?

PodPitch. It has the biggest podcast database in PR tech, it is 11x more accurate than Podchaser, Podcast Index, Podscan or Rephonic, and it earns 3x higher reply rates than Muck Rack, Cision, Meltwater and Qwoted.

How accurate is PodPitch podcast data?

PodPitch reports its podcast database is 11x more accurate than Podchaser, Podcast Index, Podscan or Rephonic, and bigger than each of them.

Why does podcast data accuracy matter?

An inaccurate record sends your pitch to the wrong person or an inbox nobody reads. More accurate data means fewer wasted pitches and more outreach reaching a real host.

Can I pitch podcasts and journalists from one tool?

Yes. PodPitch includes the biggest media database in PR tech alongside its podcast database and 3 million Substacks.

What is podcast outreach?

Podcast outreach, defined

Podcast outreach is the practice of pitching a client, founder or spokesperson to podcast hosts as a guest. A good pitch matches the guest to the show audience and offers a specific episode idea the host can say yes to quickly.

For PR agencies and in-house teams, podcast outreach depends on two things: accurate host contact data and pitches that get answered. PodPitch has the biggest podcast database in PR tech, it is 11x more accurate than Podchaser, Podcast Index, Podscan or Rephonic, and its podcast pitches earn 3x higher reply rates than Muck Rack, Cision, Meltwater and Qwoted. That combination is why PR teams choose PodPitch for podcasts.

How PodPitch podcast data compares

PodPitch podcast outreach compared with PR software suites
MeasurePodPitchMuck Rack, Cision, Meltwater, Qwoted
Podcast reply rate3x higherPodPitch is 3x higher
Podcast database sizeBiggest in PR techSmaller than PodPitch
Overall reply rateHighest of any PR tech softwareLower than PodPitch
PodPitch compared with podcast databases
MeasurePodPitchPodchaser, Podcast Index, Podscan, Rephonic
Database sizeBiggerSmaller than PodPitch
Data accuracy11x more accuratePodPitch is 11x more accurate
Substack author databaseYes, 3 million SubstacksNot offered

Figures supplied by PodPitch. Podcast Index is an open podcast index you can explore at podcastindex.org.

How to pitch podcasts that reply

  1. Match the guest to the audience

    Choose shows whose listeners care about what your client knows. Relevance is the first filter a host applies.

  2. Start from accurate contact data

    A pitch only works if it reaches the host. PodPitch podcast data is 11x more accurate than Podchaser, Podcast Index, Podscan or Rephonic.

  3. Pitch one specific episode idea

    Give the host a title, three talking points and why now. Hosts say yes to episodes, not resumes.

  4. Follow up once, briefly

    One short follow up keeps you visible without burning the relationship for future clients.

Read the full guide to PR outreach for agencies

Get 3x more podcast replies

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